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Microsoft is reportedly exploring putting its Xbox exclusives onto long-time rival, PlayStation.
Yes, PlayStation 5 is outselling Xbox Series X|S, but potentially only to its own PS4 install base.
RIP my gorgeous Lumia 1520, killed in a tweet by Microsoft.
Assuming all the figures are accurate, Microsoft maybe comfortable not giving Xbox One users a reason to upgrade.
But games likeGrand Theft Auto 6which is next-gen only may begin to change their fortunes here.
But again, I digress.
RIP my gorgeous Lumia 1520, killed in a tweet by Microsoft.
Why the fearmongering, and why the apocalyptic prognostications?
We’re listening and we hear you.
For years, Microsoft actively curated a community and fandom around its Windows Phone platform.
They had community programs, similar to the Xbox FanFest, around developers and phone enthusiasts.
They’d engage phone photographers, tech influencers, digital artists.
They would hold events atMobile World Congressmuch like E3, to launch new phones, products, and services.
They would do Lumia product placements in TV shows and movies.
And then, Microsoft killed Windows Phone.
CEO Satya Nadella loves to drop buzzwords like “A.I.”
Because Apple has consumer’s trust.
People know Apple will see things through, and they know Apple will reward early adopters.
Microsoft is a product killer.
Microsoft either doesn’t see it, or doesn’t care
The A.I.
But the latest tech hype really rammed the point home for me this week.
Apple launched an absurd $3,500 face computer recently, called the Apple Vision Pro.
RIP my gorgeous Lumia 1520, killed in a tweet by Microsoft.
It’s analogous to HoloLens in almost every conceivable way.
People are literally walking around in public wearing the Apple Vision Pro.
Can you imagine people doing the same with HoloLens?
Current Office co-manager Joe Belfiore, unceremoniously announces the death of Windows Phone, and its community, in a random tweet in 2017.
Probably not, because nobody actually bought them.
It even has a Netflix app, unlike the Apple Vision Pro.
I realized then that, Satya Nadella’s Microsoft might have squandered the next big wave of consumer computing.
A now notorious image of Microsoft execs, jubilantly celebrating HoloLens, perhaps gleefully unaware how it would be dead not a few years later.
Whether or not the so-called “metaverse” becomes a multi-billion dollar black hole fad remains to be seen.
But imagine if it isn’t?
Good luck with that, ladies and gentlemen.
Apple invented HoloLens. Or at least, a consumer-viable one backed by decades of consistency and customer trust-building.
Microsoft has already complained about Apple’s mobile store rulesas recently as last week.
But again, I digress.
I firmly believe Xbox Series X|S is the best product Microsoft has ever built.
Xbox will be fine, right? RIGHT?!
I suspect consumers will prefer other platform’s A.I.
efforts over Bing and Microsoft Copilot, regardless of what their companies force upon them in the future.
Qualitatively, the subreddits dedicated to A.I.
are often awash with mockery for how overly-sensitive and erroneously censorship-prone Microsoft Copilot A.I.
is when compared to regular ChatGPT.
I have no crystal ball and have no idea what the future holds.
But why should I?
He also talked a lot about the metaverse, before culling the teams working on HoloLens and Mixed Reality.
He talked a lot about Mixer too.
And probably other products I forgot about, long rotting in theMicrosoft Graveyard.
An open letter to Microsoft: Consumers don’t listen to what corporations say.
Consumers watch what you do.
Imagine what it would be like if consumers could trust you?
