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However, most of the announcements made during the event werent significant at all.
Much of the announcements were a rehash of features already announced.
Microsoft CEO Satya Nadella takes the stage to talk about the future of AI.
And for the actual new stuff, much of it fell flat.
Microsoft invited people worldwide to tell them thatWindows Copilot is now just Copilot.
However, Microsoftdidntannounce Windows 11 23H2 during the event.
Microsoft’s Yusuf Mehdi takes the stage to talk about Copilot in NYC on September 21, 2023.
The reason for this?
Moment updates are not optional.
Microsoft 365: Just a rehash of old news?
With no Panay to present and a weak lineup Microsoft’s hardware has been boring this year.
Microsoft 365 Chat was unveiled in March and is functionally identical, but now has a new name.
Microsoft 365 Copilot (which is now just Microsoft Copilot?
Microsoft is inconsistent about this)finally got a release date for enterprises: November 1.
Worthy of an event?
Microsoft also discussed Designer andBing Image Creator getting a DALL-E 3upgrade under the hood.
Thats good to see, but is it worthy of an event?
Microsoft unveiled just two products on stage, even though its launching four this fall.
Remember when Surface Laptop Go was $549?
Then, we had theSurface Laptop Studio 2, which really is a significant upgrade.
Its a neat upgrade and worthy of some time on stage.
But its what wasnt announced that makes this Surface segment so disappointing.
TheSurface Go 4and Surface Hub 3 werent even mentioned on stage, likely because they are commercial-only products.
The Surface Hub I get, but why is the Surface Go commercial only?
I would love to buy one as a consumer, but Microsoft doesnt care.
Its that experimental stuff that makes Surface exciting!
Now, Microsoft wants Surface to focus only on its core products, not the experimental stuff.
The company clearly thought it had some exciting stuff to talk about… but none of it was exciting.
And for the hardware?
This falls lineup is disappointing.
This event should have been a forward-looking moment for the company.
I just dont need it, and I think most people feel the same.
