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It’s apparent thatBing’s global search market share stacks miles behind Google.
This is despiteMicrosoft’s big push and integration of AI-powered capabilities.

The CEO added that the exclusive deal between Google and Apple has negatively impacted Bing’s growth and reach.
That is competition."
The deal didn’t pan out as Microsoft expected.

And so everything was lower.
So the search quality itself wasn’t as good.
They weren’t investing at any level comparable to Google or to what Microsoft could invest in.

And their advertising organization and how they monetize was not very good either."
Is Microsoft jumping the Bing ship?
It remains unclear whether this will help Bing to crack the market.

Microsoft was listed as a gatekeeper, too.
The company argued thatneither service meets the thresholdthat would warrant regulation.
Elsewhere, Microsoft is seemingly pulling away from the Bing brand.

From Bing Image Creator and Bing Chat to the Bing icon on Microsoft SwiftKey.







