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As much as we loved Windows Phone, let’s face it, it was hard at times.

But the next battleground is going to be AI chatbot plugins.

Two robots facing each other one representing ChatGPT the other Bing Chat

The ChatGPT plugins feature is currently live to paid subscribers.

And this time, Microsoft is ahead of the game withBing Chat.

For once, it’s not playing catch up.

That means plugins built for ChatGPT can work in Bing Chat.

ChatGPT plugins store

The ChatGPT plugins feature is currently live to paid subscribers.

This is huge, because ChatGPT is the clear market leader in generative AI chatbots right now.

And asCopilot moves into more Microsoft products, these will also benefit.

This time, Microsoft has attacked a new platform aggressively.

ChatGPT Plus subscribers can already use a feature that brings the web to the chatbot.

Web browsing in ChatGPT powered by Bing is here.

Instead of requiring developers to build for Bing Chat specifically, it has removed that barrier entirely.

It’s much easier to parties when they don’t have to do any extra work.

But it also promotes feature parity.

Recent activity in Bing Chat

Chat history is just one recent upgrade to Bing Chat.

You’re more likely to get people using Bing Chat alongside ChatGPT this way.

It doesn’t need to be either or, Microsoft is going to benefit either way.

It’s a double-edged sword for Microsoft.

Artificial Intelligence AI Assistant Apps - ChatGPT, Anthropic Claude, Google Gemini, Microsoft Copilot, Perplexity, Poe.

Bing is never going to compete meaningfully with Google.

It just can’t.

Google is so big and so powerful.

Microsoft Edge Vertical Tabs

The release of Bing Chat has removed my personal search activity entirely from Google already.

Where will we be in a few years time?

Right now, it feels a little like the early days of the iPhone and Android.

Claude AI app by Anthropic is seen displayed on a smartphone screen.

I can foresee a time where ChatGPT or Bing Chat is where I spend most of my online time.

These chatbots can help you write code, do calculations, prepare charts and tables.

Even generate images from scratch.

Microsoft 365 Copilot rebrand for Microsoft Office

It’s only going to get better from here, too.

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