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As I watched WWDC, a strange feeling overcame me.
I hate the pretentious tone of some Apple enthusiasts.
Apple Vision Pro can record 3-D videos, though it looks super awkward.
I lovetrolling Apple for “inventing” things.
I’ve covered virtual reality since the Samsung Gear VR.
But despite all that, Apple scratched my VR itch in a way that no other company has.
I’ve used, reviewed, and covered VR for years, including the original Oculus Quest.
I don’t think it’s envy, though that was the first thought that came to mind.
It’s not like I made HoloLens or Meta Quest.
It would be reasonable for the companies behind competing VR and AR devices to be envious of Apple.
But I don’t have a dog in the race.
I believe the right word is frustrated.
I’m frustrated that Apple could swoop into the VR game years late and deliver such a promising unit.
It requires an external battery pack to getjust 2 hours of battery life.
Its $3,500 price tag makes it unattainable for almost any average person.
While virtual reality is still cool in my eyes, it’s definitely lost some of its buzz.
The metaverse came and flopped.
Gaming in VR is probably the most successful implementation of the technology, but even that’s niche.
So, what do I like?
I think Apple’s entry into VR looks like a more refined experience.
The displays look like they’ll be among the best on the market.
Eye tracking also seems to be quick and seamless.
Apple Vision Pro only has Apple’s apps at this point, but I suspect that will change.
Developers have a year to get their services onto the machine.
Apple has a track record of converting developers, so I don’t think that will be an issue.
Apple also has spent a lot of money on media content.
It can even record 3-D videos, but it’s quite awkward.
That way, a person can record in 3-D while enjoying real life.
They could then share the video and relive it later.
Will Apple Vision Pro succeed?
I don’t know Apple’s metrics for the success of Apple Vision Pro.
Becoming a commercial success could be a different matter.
I’m not sure, but I’m going to enjoy watching the reviews.
