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Back during October,I had the opportunity to go hands-on with an upcoming flagship enterprise laptop from HP.
Months later, and I just got home from HP’s follow-up Amplify conference in Nashville, Tennessee.

This is one of dozens of new AI PCs HP announced at its conference, but it’s one of the more interesting ones.
In September,HPhad already impressed me with its aggressive yet considerate push intoartificial intelligenceon our personal computers.
The rapid evolution of artificial intelligence
Artificial intelligence is evolving at a nearly inconceivable rate.
But the vast majority of it still doesn’t really matter to most people.

I think it’s safe to say AI has come a long way in a few short years.
HP is remaining competitive on the front lines of these developments.
To accomplish this, HP is focusing its efforts where artificial intelligence can make the biggest difference.
These are various tools that companies can use to manage entire fleets of connected AI PCs.

HP’s new ZBook Fury devices are enormous, designed from the ground up to handle the heaviest AI workloads.
Artificial intelligence in its current form shines the brightest when applied in extremely specific, context-dependent situations.
The more defined your data set, the more accurate your AI is likely to be.
That means developing unique solutions for individual jobs, and HP is doing exactly that.

HP is actively working to make AI smarter, more secure, and more reliable.
HP is different, though.
Right now, HP is by far the company that’s closest to achieving that in my eyes.
HP is the only company that’s actually succeeded in making me excited about AI PCs.

HP’s “AI Helix” logo adorns its most capable PCs.

HP wants to make it easier for youandyour company to manage your device and your data.

HP is providing hardware options across all price ranges and use cases, giving everyone a way to access its AI PC ecosystem.

I actually find the HP AI Companion to be useful, unlike Copilot.














