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CES 2025 is full of announcements, and Dell is responsible for a ton of them.

Gone are “XPS,” “Latitude,” “Precision,” and all previous Dell brands.

Dell Pro Premium and Dell Pro Plus laptops

Dell announced seven new laptops from its Dell Pro range at CES 2025, including the Dell Pro 14 Premium with a tandem OLED display.

A whoppingsevenlaptops and two monitors from the Dell Pro category were unveiled during the event.

Dell Pro best equates to Dell’s Latitude devices up to this point.

What is Dell Pro?

Jeff Clarke, vice chairman and chief operating officer, Dell, explains to the press its new PC naming scheme. December 2024; NYC.

Dell announced a full rebranding of its devices at CES 2025.

Before breaking down the new pieces of hardware, I need to explain what Dell Pro is.

The “Dell Pro” name represents one of three major categories under the new Dell naming scheme.

Dell Pro is designed for professional-grade productivity.

Dell Pro Premium and Dell Pro Plus laptops

The Dell Pro laptop range includes a wide range of devices, including traditional clamshell laptops and convertibles.

Within each of the three new categories are tiers to indicate prices.

Below that sits “Plus” devices, which are made for “highly scalable performance.”

The lowest tier is “Base,” which are entry-level and affordable.

Dell UltraSharp 27 4K monitor

Dell’s new UltraSharp monitors support up to 140W of power delivery.

Dell explained that it did months of research before deciding to rebrand its consumer laptops.

I know people will click to read a Dell XPS 14 review.

Dell resigned the notebooks in this lineup to “set a new standard in professional PCs.”

Dell Pro 75 Plus 4K Touch

I think it’s telling Dell announced so many Dell Pro devices today.

Out of all the new Dell Pro devices, the Dell Pro 14 Premium stands out.

It is the first commercial notebook with a tandem OLED display, according to Dell.

Image of an Alienware gaming monitor.

That display is 24% more efficient and 49% lighter than traditional OLED displays.

Our friends atWhat Hi-Fihave a full breakdown of tandem OLED displays.

The technology involves layering OLED pixels over each other, giving you more brightness.

Dell XPS 13 on a granite surface.

Screens with tandem OLED panels are brighter, show more detail, and are more responsive than traditional panels.

The most famous gadget with a tandem OLED display is theiPad Pro (2024).

Dell UltraSharp monitors

Dell also unveiled a pair of UltraSharp monitors today at CES.

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Thunderbolt 4, USB-A, USB-C, and RJ45 ports are all on both new devices from Dell.

The monitors also have front-facing pop-out ports for 15W USB-C charging for accessories.

Still, that’s higher than the previous maximum of 100W.

Image of the Dell UltraSharp 27 4K Thunderbolt Hub Monitor (U2725QE).

That’s a nice increase since some laptops need more than 100W to stay fully charged.

The displays also have a 120Hz refresh rate.

Image of the Lenovo Yoga Slim 9i 14 (Gen 10).

U.S. President Donald Trump speaks during the United Nations General Assembly seen on a laptop computer in Hastings on the Hudson, New York, U.S., on Tuesday, Sept. 22. 2020.

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