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What it’s crucial that you know

Thegenerative AIcraze has completely taken off in the tech industry.

Microsoft, in particular, was among the top corporations to embrace the technology, making amulti-billion dollar investment.

Apple Store in Bangkok, Thailand

However, the company is now picking up the slack, at least according to itslatest job listings.

The positions advertised are generative AI-inclined, as reported byTechCrunch.

The job listing also outlines long-form text generation, summarization, question-answering as part of the job description.

Apple Intelligence running on an iPhone

Is it the right time for Apple to explore generative AI?

Not forgetting itsnegative impact on the environment.

Apple�s Chief Design OfficerJony Ive speaks onstage during the 2017 New Yorker TechFest at Cedar Lake on October 6, 2017 in New York City.

Mike Krieger, co-founder of Instagram.

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Bing Chat running on the iPhone SE

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U.S. President Donald Trump speaks during the United Nations General Assembly seen on a laptop computer in Hastings on the Hudson, New York, U.S., on Tuesday, Sept. 22. 2020.

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MSI Claw 8 AI+ propped up next to an ROG Ally X on a table.